Swedish ‘snus’ is a popular tobacco product that is used by many Swedes – you might have seen Swedes putting a brown, smelly substance under their upper lip with a happy smile. Swedish snus is only allowed in Sweden and cannot be sold in the rest of the EU, but is also used in some places in the US and Canada. Now the first Swedish snus made with organic tobacco has been released by Swedish Match. The product is not called organic and is not labelled with any organic logo as the national food administration has decided that as snus is not a food product it is not possible to make organic claims.

www.svensktsnus.se/en/Products/General/