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Scaling down to scale up |
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Written by Eva Mattsson
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Saturday, 15 December 2012 10:20 |
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Last year ISEAL launched a new scheme called the ‘Scaling Up Strategy’. The thinking behind the Strategy was how to promote growth and efficiency in environmental standards and labelling systems while eliminating hindrance to growth.
As far as the organic sector is concerned there are at least two sides to ‘Scaling Up’, and this is probably true for other organisations as well. On the one hand, strong growth and great success is good – more organic land, more farmers, more products – clearly, this is what is wanted. On the other hand, such growth brings the risk of losing the organic soul to big business, making systems less sustainable, damaging small farmers, while streamlining production could diminish the development dynamics of the organic production methods.
I have always had mixed feelings on the concept of scaling up. There is no denying, it is a useful tool. But it is not just about scaling up, it also concerns scaling down, a path that is often more difficult to follow. For now I will just consider the effect of scaling up or down within the organic certification system, and will not go into the discussion of farm size, even though this is also a burning political issue.
Meeting an old friend some weeks ago I learnt that in the nuclear power industry when decisions are made on technical details concerning the construction, the security of the materials is, of course, key. There is, first of all, a thick and necessary layer of legislation. But if I understood correctly, the final decisions on technical details to fulfil the legal specifications were developed in collaboration between governmental institutions and private sector organisations and companies. The reason for this was that the best results are achieved when the wider private groups with all their extra knowledge are involved.
This way of using and respecting the knowledge and experience of the private sector within the nuclear power plant sector seems very different to how the organic legislative system for organic sector has been developed in Europe. It would be good if confidence in the organic private sector competence to handle the organic system was scaled up. Clearly organic production does not involve any risk as in the nuclear industry, that is obvious for anyone. But when looking into the level of legislation for organic production I sometimes get the feeling there is a little bit of a nuclear power plant hidden inside organic production. Otherwise, why would an environmental food production system attract and be attracted to such levels of legislative text? The difference in scale of risk between nuclear power and an environmentally friendly farming system is enormous. Maybe it is time to scale down the detail of legislation in the organic sector?
In fact, the current development of the EU legislation is going into even further details. There is a proposal for new legislation on certification. This is to meet the requests of the European Court of auditors, which criticised the dealings between the Commission and Member States, but is more about supervision of certification bodies. Take just one detail as an example: the new proposal suggests that producers with a sanction affecting the organic status of a product are requested to inform their competent authority. There is a huge risk that many sanctioned producers will not do so. This requirement shouldn’t be scaled down, it should be removed.
The on-going evaluations of the EU Regulation will lead to the identification of several more weaknesses. However, there is a risk that when a weakness is identified, instead of creating a simpler straightforward system, an even more detailed and complex rule will be added. It is time to make an impact assessment on what proposed actions will lead to, and to try to scale down details so that they will not be a hindrance to the growth of organic production. A first step could be to make a EU Regulation that actually can be understood by more than a few percent of the certified operators. It is time to scale down the text so that it is readable! This scale down is needed to get the organic sector to scale up.
The problem is not just with legislation. Looking at broader political decisions, such as accepting trade between the US and the EU system, it is the private sector that has had problems of scaling up, as illustrated by how the parties have got stuck on the details of the differences between the two countries’ systems. It is the EU Commission and the National Organic Program in the US that have seen the possibilities of scaling up the organic business. The same situation occurs with the acceptance of certification bodies working in equivalence with the EU Regulation; it is the Commission that is scaling down on details while scaling up on the range of recognised certification bodies. The outcome of these decisions will absolutely be scaling up for organic production.
Maybe you, as a reader, find these discussions boring. But consider what the next decision regarding the organic sector will be. What will be the result, scaling up or scaling down?
Eva Mattsson |
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Let’s talk, let’s listen |
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Written by Nuria Alonso Villalon
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Thursday, 15 November 2012 10:56 |
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The EU Regulation is in the process of being reviewed from different angles and by different stakeholders, and more specifically its control system is being reexamined. So how could things be made better? In this regard, the conclusion of the review carried out by the European Court of Auditors (see TOS 135 July 2012) gives some important clues on what could be done. Many of these reflections can be applied to all regulations, and not just to the EU and the EU Regulation.
Would control be made more effective by setting stricter rules on certification bodies’ performance? For example, would performance improve by setting a common sanction catalogue, or by establishing in more detail how many additional inspections should be conducted per year, how many tests should be done, etc.? But this raises the question, do more detailed rules lead to a more harmonised and effective implementation legislation on organic production?
According to the German experience described in the article on page 15 it seems not, in fact to the contrary: ‘more detailed rules create even more interpretation space and might enable actors to hide behind the rules’. Generally speaking, it is important to set common procedures that avoid unfair situations such as some operators being controlled very strictly and others very loosely under the same set of standards. Or, for example, operators following the same regulation but certified by a different certification body (CB) or operating in a different country should receive similar sanctions for the same noncompliance. Nonetheless, in organic production a certain amount of flexibility is necessary; many standards are applied in a range of situations and environments much more diverse than other schemes that work in a much narrower scope. Within this context, common sense has to be applied.
But what is common sense? It is not the same for everyone. So how should unfair situations be avoided while setting an efficient control system that, at the same time, leaves room for some necessary flexibility in applying those control measures? It is probably impossible to avoid some interpretations of the regulations; but everyone´s interpretations should be known and kept under control.
To encourage the application of common sense in the work routine of controllers (CBs, authorities and accreditation bodies) more education is necessary. Staff working at the CBs, competent authorities and accreditation bodies must be knowledgeable and skilled. In addition to training programmes, more communication and transparency will also make a difference: we learn by talking to each other as well as through the formally organised training programmes.
One of the weak points in the control of organic production in the EU that the European Court of Auditors found was that ‘the exchange of information within and between Member States, and between the Member States and the Commission is not good enough to ensure the control system works adequately’. A few years ago, I attended a seminar and witnessed representatives of competent authorities from different EU countries informally exchanging email addresses and other contact details so they would know whom to contact when they had to talk to the authority of another country. Very good idea – but is it not astounding that they did not have such a contact list before?
Communication within the sector at all levels is fundamental, but to facilitate the participation of the general public in the whole process, including social control is also important. A well informed consumer may detect a possible fraud or irregularity that a CB or authority may not have detected because they cannot be everywhere all the time.
The EU has a lot to learn from the USA in regard to communication and transparency, and also how to facilitate public participation. We have said it many times before in TOS, but it cannot be repeated often enough, it is so obvious! However, facilitating the participation of everyone can also have a dangerous side. When the public has an influence in the power of the Tripartite Standards Regime – standards, certification and accreditation (see book review on page 16) – some interested parties may be tempted to influence the opinion of this public. This is what happened in the recent voting for GMO labelling in California, the Proposition 37, which was defeated because of a question of money and fear promoted by those with interests in the GMO industry (see page 14).
As a conclusion it can be said that all of us within the organic sector should talk and listen more to each other, and everybody, as an organic stakeholder or a member of the general public, should express her/his opinion. But we should try to be as well informed as possible so that our opinion is based on truth and is not overly influenced by the interests of somebody else.
Nuria Alonso
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The future |
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Written by Nuria Alonso Villalon
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Thursday, 20 September 2012 17:54 |
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In this and last month’s issue of TOS we have been fortunate to count on the collaboration of a number of experts to write on their views of the state of the organic sector, especially from the point of view of standardisation, certification and accreditation. As requested, the focus of most participants’ contribution was the future: what can they expect for the future in the short and long term.
It was clear that despite their different backgrounds, some issues of concern were common among all the experts. Some ideas and hopes were repeated in several of the articles. For example, one issue frequently mentioned was market issues, particularly consumers attitudes. Other common themes within the market were harmonisation policies, multilateral or bilateral agreements, convergence of standards and other measures to facilitate the market of organic products worldwide, and equal treatment within a quality conformity system.
These ideas, especially the desire for equal treatment, reminded me of the words that Javier Hurtado, the Bolivian organic pioneer and politician, told me recently. Javier died last month in August, but I met him earlier this year at the GOMA Conference in Nuremberg. It was a great pleasure to talk to him. I remember so clearly two particular stories he told me.
In one story Javier spoke of the time he started working in the processing and marketing of organic products back in 1985. As a young man his work was to support the economy and development of indigenous communities in Bolivia. He worked in a micro enterprise coffee roaster, where he bought coffee directly from the producers in the communities from the Irupana region, which has always produced top quality, organic – certified or not – beans. But he experienced difficulties in selling the processed product internationally, despite his extensive contacts (he had lived abroad and talked several languages). The importing countries wanted the raw material to finish the process themselves and to take the advantage of the added value and brand ownership that is related to finished products. After this experience Javier diversified the production, and focussed on a very special range of products, the Andean cereals, as well as diversifying the market and producing for both export markets and the local market. Javier learnt that micro enterprises in poor countries cannot compete with the big ones in the massive consumer markets.
The other story was on the success of quinoa as an export product and the consequences for its producers. Most organic quinoa producers are indigenous smallholders living in isolated areas. Through the development of a quinoa market these smallholders were able to improve their living standard, so that they can now take their children to the school and live in better housing conditions. However, their diet has not improved; quite the contrary. Quinoa used to be their main source of protein, but now with the high prices they sell all they harvest, and consequently have a deficiency of protein in their current diets.
While many organic consumers in developed countries are concerned about their health they would also like to contribute to making the world a better place to live by taking environmental and social issues into consideration in their shopping habits. In the future, consumers will have to go beyond the simplest social criteria. Besides small producers from developing countries getting a better price for their products and living in a less contaminated environment, they should also have the chance to sell their food processed if they want, and they should not have to choose between taking the children to the school or getting a balance diet.
One of our aims for the future should be equal opportunities, i.e. to make it possible that all people with talent and all organic products produced with love and care (a nice term used by Zambian President Kenneth Kaunda) have the same opportunities all over the world. This should apply to smallholders and all people that, for one reason or another, have less opportunity. This is especially true now when, due to the economic recession, the gap between the rich and poor is increasing in many developed countries.
In his presentation at the GOMA conference, Javier Hurtado proposed that to improve equal opportunities to market access, international cooperation is essential, putting into practice a combination of technical skills programmes and political awareness.
Nuria Alonso
The Organic Standard commissioner
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Is the sky the limit? |
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Written by Gunnar Rundgren
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Monday, 16 August 2010 01:00 |
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It is rather naive to believe that this system will be the system that carries organic production from a couple percent to the mainstream.
Around thirty-five years ago interest in organic farming developed into a market oriented concept, and that is when standards and certification were born, to be followed later on, by public regulations. Since then, and recently through a deep global recession, organic sales have maintained their growth in almost all markets. The area of organic farmland also continues to grow, but there are signs that there are limits to this growth. For example, in the last decade, the organic area of a few European countries has actually shrunk or been at a standstill for some years. In most cases this has been associated with changes in how those countries have implemented the European Union support programmes. Small farmers also leave organic certification, not because they stop farming organically, but because they want no involvement with the formalised organic sector and the hassle of certification.
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Common sense prevails . . . at least in the USA |
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Written by Gunnar Rundgren
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Tuesday, 15 June 2010 01:00 |
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It is with relief that we read the recent NOP ruling on contamination of composts, where the NOP takes a rather pragmatic stance. The NOP says that the standards do not state a zerotolerance regarding contamination in inputs or to the soil, and therefore de facto lift the ban that was imposed on some contaminated composts.
Obviously it would be ideal if organic production took place in the purest of environments where there were no pesticides, no GMOs, no fumes from chimneys, no downfall from Chernobyl or atomic bomb tests, no exhaust from cars, yes not even from the farmers’ tractors. But the world is not that ideal place. There is probably no single place on earth where the environment is clean, pure or uncontaminated. Therefore, it is important not to define organic products, and even less inputs to organic products, as free from contamination. Instead, the basis for calling a product organic or not should be how the farm is managed, what the farmer does, etc. Now, some people may state that this is a producer-oriented perspective, that consumers expect a product to be clean and residue free. Well, perhaps they do, but on the other hand the consumers will not be best served if there are no organic products for sale. Ultimately, everything is contaminated and whether or not something nasty is found in a product has more to do with the ability of the testing lab.
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They all forgot |
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Written by Gunnar Rundgren
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Tuesday, 18 May 2010 01:00 |
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One of the main reasons organic sectors wanted governments to step in and regulate the sector was to get recognition, but an even more significant reason was to ensure fair competition. That is, fair competition with other organic producers - knowing that they play by the same rules – and even more importantly, fair competition between the organic and nonorganic sectors, so nonorganic producers are prevented from making organic claims in the marketplace.
However, as the sector and governments meander along the route of regulation, this latter objective is often forgotten. The organic sector, perhaps, assumes that it is implied in the regulation that something will be done about those making false claims in the marketplace. However, the reality might be a bit different. A combination of government’s desire to “control” the organic sector and the sector’s own inability to look beyond its internal disagreements has led to a situation where standards, certification, documentation, etc. are regulated in minute detail for those who voluntarily follow the rules of the game. Regulations often stipulate responsibilities to various government agencies and sanction for those, within the system, that do not follow the rules. But in many countries there is simply no assignment of responsibility for taking action in cases where someone outside the system claims their product to be organic. Even in the cases where a clear responsibility has been assigned, say to the food standards agency or the municipality, there are rarely any resources allocated for the job. Poorly resourced government agencies will hardly prioritise the cleaning up of false organic claims in the marketplace.
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